Technical articles on React, Next.js, SaaS platforms, and building production applications.
Generative and answer engine optimisation in plain English. The five checks that decide whether ChatGPT, Gemini and AI Overviews quote you, with what our own audit found when we ran it on ourselves.
Hand-coded does not mean hands-off. How Exudy, CRE8 Collective and Cloudbase Print edit products, pages and articles themselves through Sanity, Payload and custom dashboards, and when a site needs no CMS at all.
Honest breakdown of when a custom website makes sense and when it doesn't. Squarespace vs WordPress vs custom-built. Real costs, real trade-offs, no fluff.
Real website pricing in NZ for 2026. From $500 DIY templates to $50,000+ platforms. What you get at each price point, what to watch out for, and how to not get ripped off.
Performance benchmarks, real maintenance costs, security risks, and when each option makes sense. Data from actual NZ websites we've built and audited.
Red flags to watch for, questions to ask, what good developers do differently, and how to protect yourself. From someone in the industry.
Practical guide to making React SPAs crawlable. Build-time prerendering, meta tag management, structured data, and fixing the "Last crawled: N/A" problem.
Step-by-step guide to turning your app or software idea into a real product. MVP planning, development process, costs, timelines, and how to avoid building the wrong thing.
